Program Directors
SOC: 27-2012.03

Description:

Direct and coordinate activities of personnel engaged in preparation of radio or television station program schedules and programs, such as sports or news.


National Salary Information:

Hourly Statistics:

Annual Statistics:

Source: Bureau of Labor Statistics 2015 wage data.


Employment Projections:

Employment (2014):
122,600 employed

Projected (2024):
133,800 employed

Projected growth (2014-2024)


Source: Bureau of Labor Statistics 2015 2014-2024 employment projections external site. "Projected growth" represents the estimated change in total employment over the projections period (2014-2024). "Projected job openings" represent openings due to growth and replacement.


Alternate Titles:

  • Assistant GM of Content & Delivery
  • Assistant News Director
  • Broadcast Operations Director
  • Cable Television Program Director
  • Director
  • Director of Content and Programming
  • Director of Programming
  • Director of Programming and Special Events
  • Director of Public Affairs, Programming and Special Promotions
  • Educational Programming Director
  • Ex Assistant/Program Director
  • Executive Director of Content Development
  • Format Director Inspiration Format Operations Manager
  • Group Program Manager
  • Manager of Broadcast Content
  • News Director
  • News Producer
  • Newscast Director
  • Operations Director
  • Production Director
  • Program and Research Coordinator
  • Program Coordinator
  • Program Director
  • Program Director, Air Talent
  • Program Director/Air Personality
  • Program Director/Master Control Supervisor
  • Program Director/Morning Show Host
  • Program Director/Music Director
  • Program Director/Traffic Director
  • Program Manager
  • Program Supervisor
  • Program/Music Director
  • Programming Coordinator
  • Programming Director
  • Public Service Director
  • Radio Program Director
  • Research/Program Director
  • Sports Director
  • Station Manager
  • Television Program Director (TV Program Director)
  • TV News Director
  • Vice President of News


  • Job Zone Four: Considerable Preparation Needed

    Experience:

    A considerable amount of work-related skill, knowledge, or experience is needed for these occupations. For example, an accountant must complete four years of college and work for several years in accounting to be considered qualified.

    Education:

    Most of these occupations require a four-year bachelor's degree, but some do not.

    Job Training:

    Employees in these occupations usually need several years of work-related experience, on-the-job training, and/or vocational training.


    Required Skills:

  • Reading Comprehension
  • Active Listening
  • Writing
  • Speaking
  • Mathematics
  • Science
  • Critical Thinking
  • Active Learning
  • Learning Strategies
  • Monitoring
  • Social Perceptiveness
  • Coordination
  • Persuasion
  • Negotiation
  • Instructing
  • Service Orientation
  • Complex Problem Solving
  • Operations Analysis
  • Technology Design
  • Programming
  • Operation Monitoring
  • Operation and Control
  • Troubleshooting
  • Quality Control Analysis
  • Judgment and Decision Making
  • Systems Analysis
  • Systems Evaluation
  • Time Management
  • Management of Financial Resources
  • Management of Material Resources
  • Management of Personnel Resources

  • Knowledge Used:

  • Administration and Management
  • Clerical
  • Economics and Accounting
  • Sales and Marketing
  • Customer and Personal Service
  • Personnel and Human Resources
  • Production and Processing
  • Computers and Electronics
  • Engineering and Technology
  • Mechanical
  • Mathematics
  • Psychology
  • Sociology and Anthropology
  • Geography
  • Therapy and Counseling
  • Education and Training
  • English Language
  • Foreign Language
  • Fine Arts
  • History and Archeology
  • Philosophy and Theology
  • Public Safety and Security
  • Law and Government
  • Telecommunications
  • Communications and Media
  • Transportation


  • Tasks:

  • Plan and schedule programming and event coverage, based on broadcast length, time availability, and other factors, such as community needs, ratings data, and viewer demographics.
  • Monitor and review programming to ensure that schedules are met, guidelines are adhered to, and performances are of adequate quality.
  • Direct and coordinate activities of personnel engaged in broadcast news, sports, or programming.
  • Check completed program logs for accuracy and conformance with Federal Communications Commission (FCC) rules and regulations and resolve program log inaccuracies.
  • Establish work schedules and assign work to staff members.
  • Coordinate activities between departments, such as news and programming.
  • Perform personnel duties, such as hiring staff and evaluating work performance.
  • Evaluate new and existing programming to assess suitability and the need for changes, using information such as audience surveys and feedback.
  • Develop budgets for programming and broadcasting activities and monitor expenditures to ensure that they remain within budgetary limits.
  • Confer with directors and production staff to discuss issues such as production and casting problems, budgets, policies, and news coverage.
  • Select, acquire, and maintain programs, music, films, and other needed materials and obtain legal clearances for their use as necessary.
  • Monitor network transmissions for advisories concerning daily program schedules, program content, special feeds, or program changes.
  • Develop promotions for current programs and specials.
  • Prepare copy and edit tape so that material is ready for broadcasting.
  • Develop ideas for programs and features that a station could produce.
  • Participate in the planning and execution of fundraising activities.
  • Review information about programs and schedules to ensure accuracy and provide such information to local media outlets.
  • Read news, read or record public service and promotional announcements, or perform other on-air duties.
  • Operate and maintain on-air and production audio equipment.
  • Direct setup of remote facilities and install or cancel programs at remote stations.
  • Cue announcers, actors, performers, and guests.
  • Conduct interviews for broadcasts.
  • Act as a liaison between talent and directors, providing information that performers or guests need to prepare for appearances and communicating relevant information from guests, performers, or staff to directors.

  • Tools & Technology:

  • Audio signal processors
  • Desktop computers
  • Digital audio recorders
  • Emergency alert system EAS equipment
  • Emergency communications scanners
  • Laser facsimile machines
  • Multi-line telephone systems
  • Personal computers
  • Sound mixing consoles
  • Tablet computers
  • Adobe Systems Adobe Acrobat software
  • Adobe Systems Adobe Photoshop software
  • Apple Final Cut Pro
  • Avid Technology iNEWS
  • Broadcast Electronics AudioVAULT FleX
  • Content management system CMS software
  • Email software
  • Facebook
  • FileMaker Pro software
  • Hypertext markup language HTML
  • Microsoft Excel
  • Microsoft Office software
  • Microsoft PowerPoint
  • Microsoft SharePoint software
  • Microsoft SQL Server software
  • Microsoft Word
  • Music scheduling software
  • Oracle software
  • RCS GSelector
  • Scheduling databases
  • Twitter
  • Web browser software


  • arts design entertainment sports and media


    industry stats

    SOC: 27-0000

    Total Employed: 1,843,600

    Average Annual Salary: $56,980